In the rapidly evolving Twitter landscape, a new competitor has emerged to challenge the dominance of the giant social media platform. Instagram Threads, a spin-off app from Instagram, is quickly gaining traction and surpassing its rivals in terms of user engagement. With its unique approach to conversations and an existing user base of 2.35 billion from Instagram, Threads has become a force to be reckoned with. In this article, we will explore what sets Instagram Threads apart, how to sign up and use the app, and its advantages over other Twitter alternatives.


What is Instagram Threads?

Instagram Threads is a distinct app that focuses on conversations rather than visual content. It allows users to log in with their Instagram accounts and engage in text-based discussions. The app's design resembles the comment section of Instagram, but it incorporates features from Twitter, such as post replies and re-sharing. With Threads, users can create posts with up to 500 characters, include links, share up to 10 photos, and upload videos of up to 5 minutes in length.

Unlike Twitter, Threads does not rely on hashtags and does not have a trending section. It aims to provide a more intimate and conversation-driven experience for users.

How to Sign Up for Instagram Threads?

The sign-up process is one of the key factors contributing to Instagram Threads' initial success. Unlike other Twitter competitors, Threads leverages Instagram's massive user base of 2.35 billion users, eliminating the need to build a new audience from scratch. Signing up for Threads is easy; simply download the app from Apple's App Store or Google's Play Store, launch it, tap on "Log in with Instagram," and click the "Import from Instagram" button to get started.

Upon joining Threads, users are assigned an ID based on their rank, which indicates their joining order. This ID appears as a badge under their name or username on their Instagram profile, making it visible to their followers.

Users under the age of 18 automatically receive a default private profile for added privacy and protection.

Using Instagram Threads

If you are familiar with Twitter, you will find Instagram Threads easy to navigate. If you imported your Instagram followers, you will recognize some of them in your Threads feed. You can interact with their posts and create your own by tapping on the pencil icon in the bottom navigation bar. Many popular Instagram accounts, including The Indian Express, are already active on Threads, so you can easily search and follow them if you haven't done so already.

Compared to Twitter, Instagram Threads is still a minimalist app with fewer features. It currently lacks a sophisticated search function for exploring tweets and trending topics, and direct post sharing between users is not available. However, it is important to note that Threads is still in its early stages and will likely evolve over time to incorporate more functionalities.

Instagram Threads vs. Twitter: The Advantages

One of the significant advantages of Instagram Threads over Twitter is its strong backing by Instagram's massive user base. With Instagram's reputation and reach, Threads has a head start in attracting users. Additionally, the growing dissatisfaction surrounding Elon Musk's Twitter leadership has created an opportunity for new platforms like Threads to thrive.

While there have been other Twitter alternatives like Bluesky, Mastodon, and Substack Notes, they have faced challenges in building a substantial user base from scratch. This often results in a less engaging experience for users accustomed to the lively atmosphere of Twitter. Furthermore, the ease of use factor plays a crucial role in the adoption of new social media platforms, and some alternatives like Mastodon are perceived as too technical for the average user.

Privacy Concerns and the Road Ahead

Instagram Threads' privacy policy has raised some concerns among users. The app requires users to grant several permissions, including access to "Financial Info" and "Sensitive Info." Given the history of scandals and controversies surrounding Meta (formerly Facebook), some users may have reservations about sharing such sensitive information.

Looking ahead, Meta's product chief, Chris Cox, envisions Threads as a secure and user-friendly platform that provides a stable home for creators to build and grow their audiences. Meta plans to make Threads compatible with ActivityPub, a universal protocol for social networking created by the World Wide Web Consortium (W3C). This compatibility would enable Threads to connect with other apps supporting the ActivityPub protocol, such as Mastodon and WordPress, creating new possibilities for user connections and interactions.

In conclusion, Instagram Threads is rapidly making its mark as a formidable competitor in the Twitter landscape. With its emphasis on conversations, integration with Instagram's user base, and a vision for secure and user-friendly growth, Threads offers a unique alternative for social media users. While there are privacy concerns to address and room for feature enhancements, Threads has the potential to carve out its own space in the evolving social media ecosystem.